|
Is your website structure according to the needs of your users?
The information architecture defines your website, and determines
how effective it is interacting with your target audiences.
pre evaluation - We talk
to you about your product and your target users to establish your
vision of the website, and the success criteria.
card sorting exercise - We
conduct a Card Sorting Exercise with real users. This is a technique
for exploring how people group items, so that we can develop structures
that improves the probability of users being able to find items.
analising and reporting - We
analyze the results of the card sorting exercise, and provide
your with wireframes (pages showing content elements) and the
sitemap (overall view of the structure). We present the results
and discuss with you and your team at your offices.
benefits:
- It is easy and cheap to conduct
- It helps you to understand how your users group items, and
what terminology they use
- The wireframes helps designers and developers to visualize
the interface, and address product needs before the technical
development
|
