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what is usability
Usability means that the people who use your product can learn
it quickly, and use it easily to accomplish their tasks. Usability
means focusing on the user and the user experience when interacting
with your product.
benefits
of usability
- Lower customer service costs:
if people find your product hard to use, they will call or e-mail
the customer service department more frequently. Running a bigger
department costs more money.
- Lower training costs and improve productivity:
if a system for in-house use is easy to learn, you will need
to spend less on training, and users will become productive
more quickly and will have a more positive attitude towards
the new system.
- Increase traffic or sales: if
you provide a product that will help people get results quickly
and easily, you will have happy users, and therefore an increase
of traffic or sales.
- Promotes brand loyalty: products
that are easy to use quickly create loyalty and increase recommendations
between your users.
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